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About Us

Jen & Melissa are two working moms who know fashion and love to shop the latest trends. They started the women’s collection of Popular so they can bring to you the latest styles of comfortable and fabulous clothing. Along with their Popular business, both ladies are clinical social workers. Jen is a healthcare worker at a major medical institution & Melissa works for a local community organization in their town. It was important to Jen & Melissa to be able to offer women of all sizes, affordable and trendy clothing.


Popular by J & M was a few years in the making as Jen recently ended production for her custom children’s clothing company, Popular by L & J. Both Melissa & Jen hope you love their selection as much as they do. The company is based on Long Island and can ship anywhere in the United States.